If you’re considering your first male intimate wax, there’s one question you’ll almost certainly be asking yourself:
“How much is this going to hurt?”
It’s a perfectly reasonable question.
And unlike some salons, we’re not going to tell you that it doesn’t hurt.
The honest answer is yes – your first male intimate wax is likely to be uncomfortable.
After all, you’re removing hair from one of the most sensitive areas of the body.
However, what we can also tell you is this…
At nkd, we’ve specialised in male intimate waxing for more than 17 years and have carried out thousands of treatments. One of the comments we hear time and time again from first-time clients is:
“That wasn’t anywhere near as bad as I expected.”
So why is there often such a big difference between expectation and reality?
Let’s take an honest look.

Is male intimate waxing painful?
The simple answer is yes.
Your first treatment is likely to involve moments of genuine discomfort, and we think it’s important to be upfront about that.
The good news is that the discomfort is usually very short-lived.
Each application of wax takes only a few moments, and once it’s been removed, the discomfort quickly passes.
Unlike an injury that continues to hurt afterwards, waxing discomfort is generally over almost as quickly as it begins.
What surprises most first-time clients isn’t that the treatment is uncomfortable.
It’s that it isn’t nearly as bad as they had imagined.

What affects how much it hurts?
One of the biggest misconceptions about waxing is that it’s all about your pain threshold.
Whilst everyone experiences discomfort differently, pain threshold is only one piece of the puzzle.
In our experience, the biggest factors affecting how comfortable your treatment feels are:
- How you’ve been removing your hair previously.
- How coarse your hair is.
- How dense your hair growth is.
- How long it’s been since you last removed the hair.
These factors often have a much greater influence on your experience than your natural pain tolerance.
For example, someone who has been shaving regularly for years and has thick, coarse and dense hair is likely to find their first wax considerably more uncomfortable than someone with finer, sparser hair who has waxed before.
That’s one of the reasons why no two clients have exactly the same experience.

Why your first wax is usually the most uncomfortable
This is probably the most important thing to understand.
If you’ve been shaving for months or years, your first wax is removing every coarse, deeply rooted hair that shaving has encouraged.
Typically, those hairs are:
- thicker
- stronger
- denser
- more firmly anchored in the follicle
Naturally, removing them is going to feel more uncomfortable than removing finer regrowth a few weeks later.
This is why we always tell first-time clients not to judge waxing solely on their first appointment.
The first treatment is doing all of the hard work.

Why regular waxing gets so much easier
Here’s the part that many people don’t realise.
Providing you follow our advice and maintain a regular waxing schedule, every appointment should become easier than the one before it.
This is one of the biggest reasons we encourage clients to rebook every 4–6 weeks.
Returning within this timeframe means the hair hasn’t had chance to become thick, coarse and deeply rooted again.
Instead, you’re removing shorter, finer regrowth that is generally much easier to wax.
Over time, many clients notice that:
- the hair becomes finer and softer
- there is often less hair to remove
- regrowth becomes easier to manage
- appointments become quicker
- discomfort reduces significantly
This isn’t a marketing claim.
It’s simply what we see every day in the salon.
Clients who found their first appointment quite challenging often tell us that, after several regular appointments, waxing becomes a completely routine part of their grooming.
Many even say they hardly think about the discomfort anymore because they know how quickly it’s over.

Which areas are the most sensitive?
Not every part of the treatment feels the same.
For most men, the areas that tend to feel the most sensitive are:
- the pubic area
- the scrotum
- around the base of the penis
Many clients are surprised to discover that the hair around the buttocks is often much less uncomfortable than they expected.
The reassuring thing is that your therapist knows exactly which areas are likely to feel more sensitive and will guide you through every stage of the treatment.
You’ll always know what’s coming next.

Why choosing an experienced salon makes such a difference
Not all waxing treatments are equal.
One of the biggest factors influencing your comfort isn’t your pain threshold.
It’s the experience of the therapist carrying out the treatment.
At nkd, male intimate waxing isn’t an occasional treatment that we fit in around everything else.
It’s one of our specialist services.
Over thousands of treatments, we’ve refined every aspect of our technique to make the experience as comfortable as possible whilst still achieving excellent results.
That includes:
- using premium professional hot wax designed specifically for intimate areas
- preparing the skin properly before waxing begins
- working with small, carefully controlled wax applications
- stretching the skin correctly throughout the treatment
- communicating with you throughout the appointment so there are no surprises
- adapting our technique to suit different hair types, skin types and levels of sensitivity
These details may seem small individually, but together they make a significant difference to both your comfort and your results.
How can I make my wax less painful?
Whilst no one can remove all of the discomfort from waxing, there are several things you can do to make your appointment as comfortable as possible.
Let your hair grow to the correct length
Hair that’s too short can be difficult to remove properly.
Hair that’s excessively long can also make the treatment more uncomfortable.
If you’re unsure whether your hair is the right length, simply ask us before your appointment.
If you’re preparing for your first appointment, our guide to How to Prepare for Your Male Intimate Wax explains exactly how long your hair should be before treatment.

Don’t shave between appointments
This is one of the biggest mistakes people make.
Shaving means your next wax is almost like starting again.
Sticking to a regular waxing routine allows your therapist to work with finer regrowth, making future appointments much more comfortable.

Arrive relaxed
Many first-time clients spend days worrying about the treatment.
Ironically, the anticipation is often worse than the appointment itself.
Remember that your therapist performs intimate waxing every day and will guide you through the treatment from start to finish.

Listen to your therapist
Occasionally your therapist will ask you to adjust your position or gently help stretch the skin.
These simple adjustments help us achieve better results whilst reducing unnecessary discomfort.

Keep breathing
It’s surprisingly common for clients to hold their breath before each section of wax is removed.
Steady, relaxed breathing helps reduce muscle tension and generally makes the experience much easier.

Does male intimate waxing get easier?
Absolutely.
In fact, this is probably the biggest misconception surrounding male intimate waxing.
Many people judge waxing entirely on their first appointment.
In reality, your first appointment is almost always the most challenging because it’s removing the thickest, strongest hair you’ll ever have to wax.
Once you’ve established a regular routine and return every 4–6 weeks, the experience is usually very different.
Hair becomes finer.
Regrowth is softer.
There is often less hair to remove.
Appointments become quicker.
And, most importantly, the discomfort reduces significantly.
That’s why we always encourage clients to book their next appointment before leaving the salon.
Waiting three or four months before waxing again often means you’re almost starting from scratch.
Keeping to a regular schedule means you’re continually building on the progress made at your previous appointment, resulting in smoother skin, better results and a much more comfortable experience.
For more information on timing your appointments, read our guide to How Often Should You Get a Male Intimate Wax?

Is it worth it?
Ask almost any of our regular clients and you’ll probably get the same answer.
Yes.
Most people spend far more time worrying about the pain beforehand than they ever spend experiencing it.
Forty-five minutes later, they’re walking out of the salon with smoother skin, longer-lasting results and wondering why they didn’t try it sooner.
If you’re feeling nervous, that’s completely normal.
Our therapists have helped thousands of first-time clients through exactly the same experience and will do everything they can to make your appointment as comfortable, professional and reassuring as possible.
The first wax may be the hardest.
But for the vast majority of clients, it only gets easier from there.

Related guides
If you’re researching male intimate waxing, you may also find these guides helpful:
- What Happens During a Male Intimate Wax? A Step-by-Step Guide
- How to Prepare for Your Male Intimate Wax
- How Often Should You Get a Male Intimate Wax?
- Male Intimate Wax Aftercare
- Male Intimate Waxing vs Shaving

Ready to book?
If concerns about pain have been putting you off booking your first appointment, we hope this guide has given you a realistic understanding of what to expect.
At nkd, we’ve specialised in male intimate waxing for more than 17 years and have helped thousands of first-time clients through exactly the same experience. While your first wax is likely to involve some discomfort, most clients find it’s far more manageable than they imagined—and it becomes noticeably easier with regular appointments.
Book your male intimate waxing appointment today and discover why so many clients wish they’d started sooner.
